First and foremost I want to thank everyone who has supported J. Benjamin Clothing Co. thus far whether it was purchasing a t-shirt, giving advice, supporting my Facebook fan page, retweets on Twitter, and countless other ways you may have motivated me to continue to follow my dream. Since the start of 2009, I decided to finally give it a go at starting my pathway towards my own clothing line. I have great ultimate goals I want to achieve but I felt one way to get there was to design t-shirts. I certainly have come a long way since my first design and I am still working towards my ultimate goal.
As you can see with the picture next to this post it says "under construction". Technically I am not going anywhere but what that means is that I am working on making the brand better. As stated before I decided to just give it a go when starting this so I could at least generate the momentum to continue towards what I want. Well now that I have generated some momentum, I now feel it is time to make the brand more personal and customized. During this time I will be adding more personal touches to the tee's as well as to other aspects of the whole brand. When you see the product in the future it will be so much more "J. Benjamin".
Unfortunately, for you and me, being under construction also means there will be no new product. My store will still be open as long as product is available. I've been considering putting out a teaser piece but if I do it will look more like the future J. Benjamin Clothing than the way it is now. My target date to relaunch will be in the Spring of 2010. I have an actually date in mind but I will announce that at a later time. Meanwhile, I will be raising the necessary funds and working on other aspects of J. Benjamin Clothing Co. so that the "new" J. Benjamin becomes more of a success.
I have some designs ready but again that will take some time to do. My question to you is, what types of suggestions do you have that I can do now to build the J. Benjamin brand that doesn't cost anything? I have a small list of things that I want to do but I am looking to really create a buzz about the "new" J. Benjamin brand. Now, I am not necessarily talking about just marketing here, I am looking for suggestions also in all areas of business that do not require capital. Please feel free to either leave comments below or contact me at my email: jbsiii3@jbenjaminclothing.com. I would love to connect with you and talk about how to grow. As Rev Run said, "Surround yourself with smart people! Half of being smart is knowing what you're dumb about!"
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